沃尔玛的未来 - 《环球企业家》（国外英文资料）.docVIP

沃尔玛的未来 - 《环球企业家》（国外英文资料） Can the worlds largest company continue to write the ultimate growth story of doubling sales over the past decade? The answer depends on how it captures the weak signals of emerging consumer demand You know, the worlds largest company, wal-mart department store co., LTD. (Walmart) President and chief executives office, less than 24 square meters, there is only one American children bedroom is so small. Mike Duke and his wife, Susan, first walked into the wood-decorated office and felt uncomfortable. It was a Sunday afternoon. In an exclusive interview he received in China this fall, Mr. McDonnell told the global entrepreneur. On the same day, they went to McDonalds for lunch, which was the custom of their 40 years of family life. Then he spent the whole afternoon decorating the room, hanging up pictures, and he put the item on the shelf as his wife suggested. Then he sat back in his chair and said to his wife, I am the fourth person to sit in this office. It is a great honor. Good, before a few master fame in the global economy: Sam Walton (Sam Walton) created the low-cost traditional retailing, David Glass (Glass (David) to accelerate the global expansion, Lee Scott (Lee Scott), old superior, mike duke, restored the companys image. They gave mike duke annual sales income of about $400 billion, more than 8500 stores and 2.1 million employees of a big MAC, and the small old office. He noticed that the panels on the walls were broken, the furniture was mottled, and there was a lot of scratches on the desk. No, I want to keep this table, he said. you can find a great history from this wood furniture. In Mr Madoffs eyes, the furniture contained genes that made wal-mart the leader of the industry. But the challenge is that in the wake of the post-financial crisis in early 2009, the global consumer market was reinventing the value system amid a strong shake-up. This forced Mr McDonnell to not only feel the history but also the future. For a compan