民俗旅游小镇概念设计.pptxVIP

Contents 目录 14 28 56 102 120 项目分析 Project Analysis 整体定位/策划 Overall Position/ Strategy 概念设计 Conceptual Design 城市设计方案 Urban Design 风貌及建筑意向 Architecture Style and Building Image 项目分析 Project Analysis 26 基地机会：识别性 identification 基地以渔村民俗为基底，以滨海休闲与社区服务为特色，形成具有特色风情的旅游小镇 基地辨识性关键词 Key Words of Site Identification 休闲与服务兼具 Combine leisure and services 游客与居民兼顾 Balance tourists and residents PROJECT ANALYSIS 　项目分析 27 民俗与时尚相融 Blending folk and fashion 旅游与城市相生 Aiio Tourism and Urb 整体定位/策划 Overall Position/ Strategy 总体定位　oveRall poSition 黄海风情休闲小镇 Yellow Seaside Style Leisure Town OVERALL POSITION/STRATEGY 　整体定位 / 策划 项目体系 function • • • 船坞酒吧街/ Bar Bistro Street 乔家渔市/Fishing Market 渔宴长廊/Sea Food Gallery • 休闲购物/ Leisure Shopping • • • 光影彩绘广场/mural painting square 渔民画学堂/painting class 渔民画廊/painting gallery • 渔民画艺术家工作室/ artist studio • • • 海草堂-主题酒店/ themed inn 亲子主题酒店/kids themed hotel 婚庆主题市场/ wedding related market 渔家文化博览园 Fishing Cultural Expo Park • 渔家号子露天剧场/ outdoor theater • 私家珍品博物馆/ museum • 船艺作坊/ boat workshop • • 盐趣作坊/ salt workshop 渔网作坊/ fishing net workshop 四季生态社区 Ecological Community • • • 回迁社区/ relocation area 邻里服务/ community service center 行政办公中心/ mix use office 艺尚休闲坊 Fashion Art Leisure Lane • 艺术雕塑公园/art sculpture park • 黑陶工坊/ black pottery workshop • 纸艺作坊/paper art workshop • • • 皮影戏茶馆/ tea house + shadow play 彩绘咖啡吧/café +colored drawing 创意食坊/ creative restaurant 渔家食肆 Fishermen Style Restaurants Quarter • • • 渔家小食/ fishing refreshments 民间渔家菜/ folk fishing restaurant 渔家食材铺/ fishermen department food material store 35 港城休闲生活中心 Harbor City Lifestyle Center Hall • 夜宴广场/outdoor sea food area • 环球海味馆/sea food hall • 海洋之风广场/sea wind square • • • 访客中心/ visitor center 港城娱乐中心/recreational center 儿童食尚乐园/kids entertainment area • • 时尚美食广场/fast food plaza 屋顶音乐花园/roof music garden 婚庆摄影集市 Wedding Celebration market • • • 海饰品商铺/local sea jewelry store 婚庆主题商铺/wedding related shops 婚纱摄影服务站/se