Myopic Loss Aversion and the Equity Premium Puzzle
Author(s): Shlomo Benartzi and Richard H. Thaler
Source: The Quarterly Journal of Economics, Vol. 110, No. 1 (Feb., 1995), pp. 73-92
Published by: Oxford University Press
Stable URL: /stable/2118511 .
Accessed: 15/12/2013 08:49
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