中小企业如何创建品牌(国外英文资料).docVIP

中小企业如何创建品牌(国外英文资料) The brand strategy How do smes create brands Jiang rongping is the party school of zhenjiang We are in a time when we need brands and can create great brands. In the economic In the context of globalization, brands have become a measure of a business, a region, and even An important symbol of the overall economic strength of a country. Market competition has entered into brand competition In the age of contention, brands have become an important tool for the enterprise to occupy the market. Companies cant build A strong brand makes it difficult to survive and thrive in the present and future markets. Today, In the course of Chinas economic development, small and medium-sized enterprises play an important role. On the basis of the The provisional regulations on the standards of small and medium-sized enterprises issued by the relevant departments of the family, the small and medium-sized enterprises in China have already Take the absolute advantage of the total number of enterprises. Small and medium-sized enterprises are interdependent and interconnected with large enterprises Together, the pattern of economic development has been formed, and small and medium-sized enterprises are in the middle of the national economy The role of big companies is hard to replace. However, in the development of economic development, there is a large number of small and medium-sized Businesses collapsed soon after starting a business. For its reasons, the brand strategy error is the main source Because of one. Small and medium-sized enterprises must strengthen the brand consciousness and cut them according to their own characteristics To create our own brand in real time, we can improve our business performance and compete in the market A place of invincibility. Build brand confidence Small and medium-sized enterprises are small, with limited ability to provide products and services. And create a brand It takes a lot of human, material and financial resources. For m