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CorporateInformation企业资讯方案
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Information 企業資訊
About the HKTB
The Hong Kong Tourist Association (HKTA), a Government-
subvented statutory body established in 1957, was reconstituted as
the Hong Kong Tourism Board (HKTB) on 1 April 2001. Unlike the
former HKTA, which was an association of members, the HKTB is
a statutory body established under the Hong Kong Tourism Board
Ordinance (Cap 302) and has no affiliation to any specific sector or
organisation within the industry and is able to support the interests
of Hong Kong’s tourism in its entirety.
1957
200 14 1
302
The primary responsibilities of the HKTB are to market and
promote Hong Kong as a destination worldwide, as well as to take
initiatives to enhance visitors’ experiences upon their arrival. These
include making recommendations to the Government and other
relevant bodies on the range and quality of visitor facilities.
The HKTB’s missions are to maximise the social and economic
contribution made by tourism to the community of Hong Kong,
and to consolidate Hong Kong’s position as a unique, world-class
and most desired destination.
77 香港旅遊發展局20 10/ 11
The six objectives of the HKTB, as defined under the Hong Kong
Tourism Board Ordinance, are:
• to endeavour to increase the contribution of tourism to Hong •
Kong; •
• to promote Hong Kong globally as a leading international city in
Asia and a world-class tourist destination; •
• to promote the improvement of facilities for visitors; •
• to support the Government in promoting to the community
the importance of tourism; •
• to support, as appropriate, the activities of persons providing
services for visitors to Hong Kong; •
• to make recommendations to and advise the Chief Executive in
relation to any measures which may
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