Case Study：Disney in France.pptVIP

Disney’s cultural disaster;What factors contributed to Euro Disney’s poor performance during its first year of operation?;What factors contributed to Hong Kong Disney’s poor performance during its first year? ;To what degree do you consider that these factors were (a) foreseeable and (b) controllable by Euro Disney, Hong Kong Disney, or the parent company, Disney? 1.Managers depend so much on the experiences in US and Japan, neglect the local conditions in France, pay no attention to opinions of employees from France. 2. Wrong instructions lead the program of EuroDi