网优辅助运营,共创运营价值.ppt

网优辅助运营，共创运营价值 提高运维效率，降低运营成本 反向视频上传业务－优化方案 典型应用：警务通、移动全球眼、公交车的安全监控、物流公司的车辆监控等 巡逻警车，移动监控 EVDO网络 400kbps/用户 巡逻警车2 巡逻警车3 巡逻警车4 突发情况，多车聚集 业务模型分析 优 化 方 案 前向速率大部分小于50kbps 反向速率200~500kbps 前向吞吐量500kB 反向吞吐量10~100MB 用户平均每天在线3~11小时 掉话原因多为终端直接断电 提高反向负荷门限 提高反向优先级 保障最低反向速率 终端应用EVDO的用户内QOS 干扰消除特性应用 可维可测方案 高层交流胶片。 * * * * * * * * * Current Data Plan - Differs greatly between operators Unlimited or Controlled Usage - Differs greatly between operators plans. T-Mobile offers an inexpensive ($20/mo) unlimited data add-on to voice plans that even allows tethering for free. Their PC card plan is $40/mo Sprint offers unlimited data plan for both PC cards ($60/mo) and smartphones/PDAs Verizon plans have always been usage based or “unlimited” with maximum data cap. ATT imposes data caps on PC cards and ‘tethered” plans, but not on smartphones/PDAs ($30/mo). Examples of data services growing: ATT 4Q 2007 YoY data revenue growth Internet access 40%, messaging 50%, E-mail 60%, MediaBundle 70% Value-added services are offered in addition to the monthly data plans. For example ATT’s other data value-added services include: Ringtones – Price varies. Up to $2.49 per tone Games – Price varies. Typically $2.99 to $7.99 per game, or up to $3.99 per month Cool Tools – Price varies. Up to $9.99 per month Video Music Clips – Price varies. Typically $0.99 to $2.49 per clip Graphics – Price varies. Up to $2.99 per graphic Theme (Wallpaper) – Price varies. Typically $2.99 to $4.99 per theme Answer Tones (RBT) – $1.99 per tone, and $0.99 per month for service * * HUAWEI TECHNOLOGIES CO., LTD. Huawei Confidential Security Level:内部公开 英文标题:40-47pt 副标题:26-30pt 字体颜色:反白 内部使用字体 : FrutigerNext LT Medium 外部使用字体 : Arial 中文标题:35-47pt 字体:黑体 副标题:24-28pt 字体颜色:反白 字体:细黑体 HUAWEI TECHNOLOGIES CO., LTD. Huawei Confidential 英文标题:32-35pt 颜色: R153 G0 B0 内部使用字体 : FrutigerNext LT Medium 外部使用字体 : Arial 中文标题:30-32pt 颜色: R153 G0 B0 字体:黑体 英文正文:20-22pt 子目录 (2-5级) :18pt 颜色:黑色 内部使用字体 :