对MM公司的介绍.pptxVIP

By: 潘銘嘉 Rosemary (PPT) 劉佩欣 Wing(information ) 梁美嘉 Migar(speech) 黃艷君 Jenny(pictures);; Born; Who would have thought, M Ms chocolate is in the context of the Spanish Civil War, the birth of it? This is the trip took place in Spains legendary journey. One day, Mr. Forrest Mars encountered a group of local soldiers are eating chocolate balls. Appearance of these chocolate balls wrapped in a layer of hard sugar, in order to avoid melting. They inspired Mr. Mars’s inspiration. When he returned home, he invented an M Ms chocolate. ; M Ms chocolate in 1941, asked the city for the first time after the Second World War that became a favorite of American soldiers. At that time, M Ms chocolates sold in hard paper tube packaging army, military life in as the convenience of snacks. In the late 1940s, it has spread to the general public of the market, and loved by everyone . In 1948, it changed the packag from the paper roll of brown plastic bags more personal, and continues to use today.;Grew in USA; After the U.S. entered the 1950s with the popularity of television, M M‘s chocolate has become a household name. In 1954, then launched M M’s peanut chocolate, add a new force, with pure chocolate sales are showing continued growth success. That in same year, M Ms launch of the first television advertising, advertising on behalf of M Ms role, and the M Ms chocolate, just melt your mouth, do not melt your hand, the famous advertising slogan, but also by the global audience.; Why M M chocolate will not melt on his hand? After many M M just to verify and into the mouth and into the hands of the secret is not that his sugar-coated. In the past, in view of chocolate sales in summer conditions and poor, so in 1941 the introduction of food films technology, M M out of the sugar-coated in c