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资本逐鹿,2011二、三线白酒如何共舞!(国外英语资料)
资本逐鹿,2011二、三线白酒如何共舞!(国外英语资料)
Background: 2010 will be in the past, but there is as the acme of perfection in the past years event: March 2nd, Te A Jill will Quanxing group shareholding increased to 53%, becoming the Shuijingfang indirect controlling shareholder; May, Ming Industrial Company, Beijing Shengchu, Guotai Junan 5 strategic investors invested 460 million yuan to get in this world margin of 21% stake; with this synchronization, Xifeng capital increase to 400 million; in August, Shanxi 30 coal mine owners collective inject 5 billion yuan and fen...... Many foreign capital intensive industry and well-known enterprises, with capital movements, so that in 2010 the entire liquor industry continues to fashion scene, perichaetine.
Equity participation, listing, mergers and acquisitions, a noun like the shining sun, dazzling, so many liquor brands can not help but excited. But the capital, after all is the capital, it is full of temptation, also has its own uncertainty, Chinese two or three lines of liquor, in the coming year how rational and passionate embrace of this wave of capital play their proper role?
In 2010, capital rushed into the spirits of liquor
Macroscopic
1, liquor industry growth momentum to attract capital
Macro speaking, despite the financial turmoil, but the liquor industry is still booming sales bucked the trend: in 2009, Chinese liquor yield more than 7 million tons, an increase of 23.8% of GDP, liquor industry for more than 200 billion yuan, an increase of 27.5%. In the past 5 years, Chinas liquor industry revenue compound growth rate was 33.47%.
A good investment environment and development trend provide the foundation for capital to enter the liquor industry. Has become one of the best investment industries.
2, capital needs to find a way out
The capital stock market risk increased, pulled out and eventually enter the field of social necessities for the capital side, the liquor industry technical threshold, threshold and threshold of capita
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