新闻英语语篇修辞研究.pptx

The Persuasive Canons ;The Persuasive Canons of News Texts;Disposition: Macro-rhetoric of News Texts;The organization of the news text basically forms a rhetorical structure which projects itself over news texts. This kind of “rhetorical structure” is associated with the macrostructural level of the news text, which I will call “macro-rhetoric.”;T. A. van Dijk;Teun A. van Dijk was a professor of discourse studies at the University of Amsterdam from 1968 until 2004, and since 1999 he has taught at the Pompeu Fabra University, Barcelona. He has widely lectured internationally, especially in Latin America. ;Macrorules News Schemata ;News stories are composed of “macropropositions”--broadly, topics. A discourse will usually contain several topics. Topics are structured within the discourse and can be pictured in tree diagrams similar to those used to describe the syntax of sentences.;News schemata;News Schemata Categories;Macrorules; Three Types of Macrorules;3. Construction John went to the station. He bought a ticket, started running when he saw what time it was forced to conclude that his watch was wrong when he reached the platform. John missed the train.;Allan Bell ;Bell’s outline of a model structure of a news text ;Rhetorical mapping of the news text ;Introduction: the Headline and the Lead ;“ 39 persons die from Bomb on subway train in Moscow. It is suspected that Chechen terrorists planned it”. Readers are quickly informed of the subject: “Bomb goes off. 39 persons died. Chechen terrorists are suspected”. Since humanity and terrorism are the interesting topics for readers, most readers are eager to learn more about the bomb. This introduction successfully persuades readers to read the whole text and learn more in detail. ;The persuasive function performed by news introduction is two-folded: (1) as informative persuasion; (2) as ingratiating persuasion. ;Introduction as Informative Persuasion ;Introduction as I