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超市陈列(The supermarket display)
超市陈列(The supermarket display)
The supermarket 168 welcomes you! On Thursday, August 29, 2013, please sign up for | personal registration | business registration information | yellow pages | investment promotion |, | retail website |, |, |, |, || retail information | retail information |, |, |, |, |, |, |, |, |, |, |, |, |, |, |, |, |, |, |, bb
Supermarket management | marketing plan | retail library | retail library | retail book | VIP member | headhunting professional | BBS
Where you are: supermarket 168- hypermarket management - merchandising - body
Convenience store display skills (multigraph)
This winter release date: 2013-8-29 17:28:21 I want to evaluate
Commodity display is a science, it is silent promoters, and the biggest problem we have to face is how to use limited space to create the biggest profit.
Merchandising has become an important science, and no investor has ever denied the benefits of a clever display of goods to the store. It is a silent seller, and the biggest problem we face is how to make the most out of our limited space. This edition of the article borrows the relevant essential parts of supermarket merchandise such as carrefour and wal-mart for reference.
The basic principles of merchandising
First principles first
The production date of the goods in front of the sales front to prevent the loss of goods.
The principle of countersign
The price of a pair of goods and price, including POP, price tag, label, etc., indicating the price or performance of the goods.
Principle of classification display
General purpose, performance, color, brand, size is the combination of goods.
Vertical display principle
When there are more than 4 kinds of goods in this category, the display should be placed vertically.
Relevance display principle
To use the purpose, purpose, to sell to whom, and so on to make the product portfolio play complementary and extension.
The principle of color coordination
The color, shape and size contrast between the pr
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