与家乐福打交道细节如金（Deal with Carrefour as detailed as gold）.docVIP

与家乐福打交道细节如金（Deal with Carrefour as detailed as gold） Deal with Carrefour as detailed as gold (sales market) phase 2003/01 In 2002, sales and marketing, an article on Carrefour in the first half of December, said: how to deal with Carrefour is very much the same. Indeed, when you do business with Carrefour, it is necessary to understand the overall operating strategy, Carrefour organizational structure, functions, key performance indicators, business operation process and enterprise culture of these basic things. Many companies have suffered losses in this respect. Of course。 A good basis for cooperation in the work process is becoming more and more perfect kekebanban. During the author served as the sales manager for a US consumer company, and Carrefour have had many contacts, have deep feelings. I want to spread the topic further: in the process of cooperation with Carrefour, many details of operation process can not be ignored. In particular, companies that plan to cooperate with Carrefour, in particular, should pay enough attention to it. First, negotiation preparation and process At the beginning of the new year, manufacturers are faced with the time to negotiate with carrefour. Can you, as a key account manager, win the most favorable terms of trade for the company and the distributors, and can make the business develop healthily and continuously on the basis of the common growth of both sides?. Depends largely on the proactive and adequate preparation before the negotiations. Some companies will do the work two or three months ahead of schedule in order to better sign the new annual agreement. And Carrefour in the process, we basically have the following negotiations: Annual contract negotiation - new store opening negotiations - a new product launch negotiation - sales promotion negotiation. Description: new approach bar code setting. We should pay attention to the following aspects: *; new barcode printed in the original packaging, can not be printed on the