外贸函电-学员版课件.pdfVIP

BUSINESS ENGLISH LETTER What will we talk about? •如何写建立业务关系的信函？如何使对方对你 公司产生兴趣？ •当获得买方询盘是如何能抓住这个潜在客户？ •面对买方的还价如何对应？ •如果你公司的原因导致订单取消或延迟交期， 如何向买方交代？ •开来的信用证中有错误如何向买方提出？ •面对买方的索赔，如何应对？ Step 1 Establishing business relations •案例： •贵公司是一家名为“ABC 出口公司”的企业， 主要产品是茶叶，如果你想拓展市场，现想向 英国一家“XYZ进口公司”的企业推广市场， 建立业务关系。 •你如何写这封信呢？ 如果是你收到这样的信？ •这是家什么公司？ •他是怎么知道我公司的？ •他联系我的意图？ •有没有该公司的详细信息？ • Dear Sir or Madam, • We understand from your information posted on A that you are one of the biggest importers of tea in UK. We take this opportunity to approach you in the hope of establishing business relations with you. • Founded in 1960, ABC Export Company is one of the largest specialized companies that engage in tea trading in China. To give you a general idea of our products, enclosed please find our brochure covering the main items. You may also visit our website (www.ABC.com) for more details. • If you are interested in any items, please feel free to contact us directly. • Best regards, • ABC Export Company • Evelyn Wang 我们从„得知„ • 原文：We understand from 您登在阿里巴巴 网站上的信息that 您是英国茶叶最大进口商 之一. • 句型转换： • We have obtained your name and address from Bank of China, Nanjing branch. • We were informed by Alibaba that you are one of the biggest importers of tea in UK 我们是某地区从事某行业的专业公司 原文 • ：成立于1960年, ABC 出口公司is 最大的 specialized companies that engage in 茶叶 in China. • specialize v. • specialize in sth. 专业从事… • specialized a.专业的 • a specialized company 一家专业的公司 • engage in/ deal in/ handle sth. 从事、经营.. • 小试牛刀：我们是中国一家拥有丰富经验的专 业从事茶叶出口的公司。 • We are an extensively experienced company that specializes in tea exporting in China. 请立刻与我们联系 • 原文：如果您对我们任何产品感兴趣, plea