怀旧包装（Nostalgic packaging）.docVIP

怀旧包装（Nostalgic packaging） In recent years, there has been a revival of packaging for goods in economically developed countries. The so-called vintage packaging refers to the way that designers use peoples love of nature to return to nature and remember the past and create old or original packaging. This kind of packing USES natural material much, the decoration is coarse and simple, but the style is distinctive harmony. For example, French condiments and sauces Materials, pickled vegetables and other foods are packaged in rough wooden boxes, wooden canisters, wooden tubes and wood woven boxes. Top surface with the printed sheet of paper, emblazoned with a few lines of text, looks like centuries ago products, to arouse people s distant memories, in our country garden douban factory production of special products PI county in sichuan douban used in the packaging is handcrafted MieLou, without any decoration, top opening with a layer of red block, with purple small basket suitable, appear very primitive simplicity, and rich features and style. For goods has played a huge promotion effect, excellent commodity packaging, not only depends on successful art design, and depends on the use of psychological tactics, in the face of the fierce competition in the modern market, to make the goods more attractive, enterprises must pay attention to the design of commodity packaging, and combined with the psychological characteristics of consumers, therefore, commodity packaging design has attracted widespread attention, various packaging strategy according to the characteristics of the consumption object also arises at the historic moment. No matter what the strategy, the product packaging should gain the general consumers approval and liking is consensual. The product packaging should obtain the general consumers approval and liking, not only need to combine the scientific principle such as chemistry and physics to design, should combine psychology, aesthetic, marketing science an