12communication探究.pptVIP

CHAPTER 12 Communication CHAPTER 12 Communication chapter 12 COMMUNICATION (沟通) Communication（沟通） The sharing of information between two or more individuals or groups to reach a common understanding (but not necessarily agreement). 两个或以上的个体/群体通过信息分享而达成共同的理解（不一定达成共识） 2 The Functions of Communication（沟通的功能） Providing knowledge about company goals, how to perform a job, standards for acceptable behavior, needed changes, etc. 提供知识：诸如公司目标、如何开展工作、行动标准、需要做出的改变等 Motivating organizational members -- for example, by determining valences, raising expectancies and instrumentalities, assigning specific