模具经营管理营销技巧（Mold management, marketing skills）.doc

模具经营管理营销技巧（Mold management, marketing skills） Management and marketing skills of modern mold factory Modern mold factory management and marketing skills - Zhejiang LAN-STAR mold factory Chinas economic growth is rapid, and in recent years, the economic growth rate has remained at around 8%, and all the countries in the world regard the mainland China market as the dominant trend of the economic fluctuations throughout the twenty-first Century. With the 2008 Olympic Games in Beijing and Shanghai in World Expo in 2010, it will bring more growth to the mainlands economy. Mold as the mother of the industry, with the growth of the economy, mold sector plays a pivotal role, so it also contains great business opportunities. LAN-STAR has invested mould for nearly 20 years, due to business relationship, contact with Japan, Taiwan, South Korea, Hongkong, Singapore and Chinese, etc. there are more than 3000 mold factory, which has seen the rise and fall of Japan, Taiwan, Hongkong, Singapore, the mold industry, also saw the change and development of South Korea, mainland China ten years. At present, Chinas mold industry is busy with economic growth. Judging from the experience of 20 years, Chinas mold industry will be more competitive in the future, and even there will be obvious classification or specialization. In the discussion of modern mold factory operation and management, we first look at the Chinese mold factory at present what problems exist after the operation and management of further research on modern mold factory, this is the so-called know thyself, know the truth. In China, the current mold factory generally exist problems are as follows: 1, the lack of quality concept, the production mold is not attentively, only to do the mold and do the mold, not in the production of design considerations, production. 2 lack of review before production, lack of mold quality technical review in process. 3, different concepts, management and supervision is not strict, so that th