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A Guide to the Initial Public Offering Process(指南首次公开发行(ipo)的过程)
A Guide to the Initial Public Offering Process
Katrina Ellis
(kle3@cornel.edu)
Roni Michaely
(rm34@cornell.edu)
and
Maureen O’Hara
(mo19@cornell.edu)
January 1999
*All Authors are from Cornell University, Johnson Graduate School of Management,
Cornell University Ithaca NY 14853. Michaely is also affiliated with Tel-Aviv University.
A Guide to the Initial Public Offering Process
A milestone for any company is the issuance of publicly traded stock. While the
motivations for an initial public offering are straightforward, the mechanism for doing so is
complex. In this paper, we outline the process by which companies are brought to market
in an initial public offering. Our goals here are to delineate the specific steps that are
required in an IPO, to demonstrate the complex inter-relationships between the advising,
marketing, pricing, and trading functions of the IPO process, and to highlight the role
played by the underwriter in a public offering.
When a company wishes to make a public offering, its first step is to select an
investment bank to advise it and to perform underwriting functions in connection with the
issue. The selection process relies on the investment banker’s general reputation and
expertise as well as on the quality of its research coverage in the company’s specific
industry. The selection also depends on whether the issuer would like to see its securities
held more by individuals or by in
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