五步棋打造金牌团队（Five game gold medal team）.doc

五步棋打造金牌团队（Five game gold medal team） The establishment of an effective marketing team is one of the many problems of the entrepreneurs hard at work night and day. At present in the China enterprise marketing team, in charge of individual personality charm and management control ability is still an important factor affecting the team record, only the team leader in place, can lead a good marketing team. Then, as team managers, how to quickly guide the growth of team members and improve their comprehensive ability, so as to create a core competitiveness of the gold medal marketing team? The author according to their years of practical experience, that can go through the following five specific implementation to move. I. careful selection of talents I often and some marketing colleagues exchanges, select the team members must choose for people and nature people, because a real talent with, he will be with us together to do business. So, as a supervisor, what kind of subordinates should we choose for our own use? 1, personality should be suitable If the products sold by the marketing team is mainly realized through direct sales model, such as sales of books, audio products sales, it requires the business personnel must have enough energy and toughness, to really have the kind of double foot out of gold billion the momentum, because the sale of such products is the big win . On the contrary, if the sales marketing team is system integration products or software product development, the relatively stable personality, gentle and careful thought is more suitable for people, because this kind of product to the customer decision-making process is relatively long and difficult, marketers need to have the corresponding steady character. That is to say, the personality of marketing personnel should be suitable for the sales model of products. 2, and enterprise development stage should be appropriate The marketing team at birth is a very heavy task, and marketing strategy is usua