单点与区域)(Single point and area)).doc

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单点与区域)(Single point and area))

单点与区域)(Single point and area)) Single point stronger and bigger areas are interrelated and mutually reinforcing relationship. Bigger and stronger regional single point support; single point strong and can do to pull through the area. The following is how to be single point stronger, bigger regional analysis: One, to strengthen the terminal point, support area expansion Want to make the ascent of the whole region and in order to get through the sales volume, improve the overall quality of the terminal outlets, the first single point stronger, and then expand the overall scale in the region becomes logical and straightforward. After all, the businessman profit can not refuse to determine the dealer profit growth sales brought huge profits. Single point to do must be constantly in personnel, goods, shop, service, brand promotion and other aspects of strengthening and continuously improve.1, personnel including personnel training and management. First, staff training objects except guide should also include dealers and marketing staff, only the dealers quality and level, to the single point operating conditions to achieve stable improvement. Then, is the guide training. The training includes dredging guide idea, strengthening basic knowledge and professional skills, which should be paid attention to and guide The establishment of emotional foundation, strengthen communication, targeted training. Then by example, with their own practical action to influence education guide.2, to achieve the timely allocation of goods, goods in the logistics chain to reduce the waste of time, prolong the goods sales cycle; and goods turnover rate, reduce non-performing inventory, improve the operation benefit, general month for the amount should be about 1.5 times the sales and inventory of goods, reasonable structure, reasonable configuration, according to different market conditions for targeted, differentiated configuration, conventional pattern guarantee more than 20 core class comple

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