新医改带来第三终端基层市场扩展机遇---2（New medical reform brings third terminal grassroots market expansion opportunities ---2）.doc

新医改带来第三终端基层市场扩展机遇---2（New medical reform brings third terminal grassroots market expansion opportunities ---2） New medical reform brings third terminal grassroots market expansion opportunities ---2 Health care reform, terminals, grassroots, opportunities Guangzhou Pharmaceutical Co., Ltd. Fang Dafeng, director of sales believes that the future of commercial value-added services will be charged. Such as data collection and market price information, consumption tendency, network development focus from the original large hospital of traditional Chinese medicine hospitals, clinics and other small towns to the terminal, to obtain an important source of upstream bargaining chips and future profits. If it is a distribution enterprise, it should take its own market advantage in return for the distribution rights of big business, and consolidate the leading position of the regional market. Non distribution business should establish high-quality terminal products, professional promotion of sales team, and then become a category or series of varieties of professional promotion company. Yang Ze finally said. Business flow One of the most prominent features of the new medical reform program is to introduce more market competition mechanism, and the changes of the basic drug system have also shown this point. As a result, some old state-owned firms are expected to change their tactics, even if their market share is affected. But their advantage is still obvious, in the bidding process, especially in the hospital selection of distribution enterprises, veteran state-owned enterprises for many years and extensive and in-depth network relationship resources can still play a great role. Under the current policy, government procurement of public medical institutions and drug still plays a leading role, the relevant departments of leading drug procurement, this is hardly a perfect market mechanism, play the role of the market mechanism mainly depends on the local understanding and oper