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你不知道的特许六大病灶(You dont know what the six major lesions are)
你不知道的特许六大病灶(You dont know what the six major lesions are)
Symptom 1: a typical response to the best product or service
And friends to a hotel western restaurant, because of their own preferences, friends ordered the menu did not have hamburgers. After a while, the waiter brought a very authentic hamburger. As a result of the menu, and after a few mouthfuls of friends, the waiter quickly asked, whats the taste? but my friend said rudely, its not good, so its 68?
After a while, the chef and restaurant manager came, through translation communication, only to understand the chefs hamburger, regardless of choice of materials, nutrition, or taste, are the most authentic hamburger. Seeing the hotel so seriously, the friend did not say anything on the spot, only to admit ignorance. After the chef and the manager left, my friend said to me, I just dont think McDonalds burgers are good..
Symptom analysis
McDonalds burger is not the most authentic, the best hamburger, the Americans with the development of the worlds largest fast-food chain; Digital Printing Kodak technology has not been compared with Japans Fuji, Americans have used it to create the worlds largest Digital Printing chain.
Why?
The reason is that the chain is not to run the best products or services, but to operate the most easily copied and spread products or services.
Treatment strategy
When planning a product, the franchisee can not always hold the idea of doing the best products, but find a balance between the convenience of franchise operation and the establishment of competition barriers.
Enterprise for profit, in the objective to make the best products and subjective love do their own products of the two errors should not, best, or love worth mentioning, and establish a franchise network, shop to make money is totally different, whether the franchisor or franchisee, all we must awake to the rational.
Symptoms two: do a good job of unity will be able to do a typical chain reaction
A lot of leader stressed
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