西交《现代企业管理》在线作业（West to modern enterprise management online homework）.doc

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西交《现代企业管理》在线作业（West to modern enterprise management online homework）.doc

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西交《现代企业管理》在线作业（West to modern enterprise management online homework） West to modern enterprise management online homework Total score: 100 test time: - Radio examination A multiple-choice question Radio examination questions (35 questions, 70 points) 1., for those low price, brand difference is not big, and consumers need to buy products often, consumer purchasing behavior often belongs to () A. habitual buying behavior B. seeks diversified buying behavior C. seeks balanced buying behavior D. complex buying behavior Full marks: 2 2. bond costs refer to A. operating expenses B. total value of bonds C. pays interest Par value of D. bonds Full marks: 2 3., the strategic formulation of declining industries includes (), and appropriate positioning strategies, and the rapid introduction of strategies A. leadership strategy B. differentiation strategy C. key strategy D. stability strategy Full marks: 2 (4.) also known as the Ward decision criteria A. pessimistic decision criteria B. optimistic coefficient decision criteria C. doctrine of mean decision D. minimum regret decision criteria Full marks: 2 5., the implementation of enterprise management strategy is the strategic management work A. principal part B. object C. content D. focus Full marks: 2 6., production and operation of enterprises must be adjusted in time according to changes in the market, from the point of view of system theory, this is () A. system dependency requirements Requirements for the aggregation of B. systems C. system requirements Requirements for environmental adaptability of D. systems Full marks: 2 7., Chinas economic system and economic system, together with innovation, from the planned economic system to () change. A. market economy system B. competition mechanism C. survival of the fittest D. mutual benefit system Full marks: 2 8., the formulation principle of differentiation strategy includes benefit principle, appropriate principle and () A. lead principle B. effective principle C. minimum