公共关系平时作业(二)（Usual work on public relations (two)）.docVIP

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2017-08-04 发布于河南
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公共关系平时作业(二)（Usual work on public relations (two)）.doc

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公共关系平时作业(二)（Usual work on public relations (two)） Public relations assignments (two) First, determine the title (every day 2 points, a total of 20 points) The object is 1. employees of public relations, is also the subject of public relations. () 2. is the customer has a direct interest relationship with the external public organization. () 3. good media relations is a prerequisite for the use of means of mass communication. () 4. community refers to the relationship between social organizations and local governments, social organizations and other organizations and local residents of the neighborhood. () The relationship between the government and the public relations is the 5. government object. () 6. as long as the information is true and reliable, no matter who spread will spread to achieve the desired effect. () 7. information communication, is not only a process of information transmission, but also the emotional exchange process. () 8. news is generally second news release. () 9. Pyramid press release is according to the importance of news content to arrange the order of the paragraph. () 10. press conference it directly in the form of meeting, belonging to the organization communication. () Two, Situational Questions (to match each 10 points, a total of 30 points) 1. there is some fault of a user in the use of your product, he went to the company complaints, as a public relations officer, you should pay attention to what the problem in the reception? 2. your company responsible person in a business forum on the speech, as a public relations officer, you have to do some work in his speech before? 3. your company has developed a new product, to held a press conference, as a public relations officer, you have to do what work? Three, operation (20 points total) Moon boat luxury shock The moon boat next to the India Pavilion, from afar, it high bow, was about to set sail. A row with the date palm around, like an oasis in the desert. Go to the ship hull majestic l