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Airline Operating Costs and Airline productivity(航空公司的运营成本和航空公司的生产力)
Airline Operating Costs and Airline
productivity
AirTran
Sanja Avramovic
AirTran Airways – Corporate Info
● Fortune 1000 company , founded in 1993
● Low-fare airline, offers service with more than 700 daily flights to more
than 60 destinations, the second largest carrier at Hartsfield-Jackson
Atlanta International Airport.
“For the second year in a row, low-cost carrier AirTran Airways did the best job getting
passengers to their destinations with the least hassle, private researchers who have
analyzed federal data on airline performance said today.”
Associated Press Monday April 2, 2012
(Based on data airlines supply the Department of Transportation regarding lost bags, delayed
flights, and bumpings from full planes, and consumer complaints made to the department.)
LCC – Characteristics
● Use of a single aircraft type or interchangeable family of aircraft
● Operation of “point-to-point” instead of connecting hub networks
● No labor unions and lower wage rates for employees
● Single cabin service, with no premium classes offered
● No seat assignments
● Reduced “frills” and seating space on board
● No frequent-flyer loyalty programs
● Avoid use of traditional distribution channels
AirTran is a low cost scheduled airlines in US in terms of departures and seats offered, but it
has non of typical LCC characteristics. AirTran:
– Offers low-fare fares and cheap business class tickets
– Some of employees – unionized
– Hub – Atlanta, and secondary hubs in Baltimore, Milwaukee, and Orlando
– Maintains a fleet of about 1
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