钻石电子商务市场管理分析和展望（Analysis and Prospect of diamond e-commerce market management）.docVIP

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钻石电子商务市场管理分析和展望（Analysis and Prospect of diamond e-commerce market management）.doc

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钻石电子商务市场管理分析和展望（Analysis and Prospect of diamond e-commerce market management）

钻石电子商务市场管理分析和展望（Analysis and Prospect of diamond e-commerce market management） All standard products will quantify the final profit tendency of reasonable profit. The desktop computer market now is 8-10 years after the diamond market. Now know a little computer people will choose to DIY computer assembly, few people will go to buy a brand machine; and the diamond will like, will choose not only knowledgeable to buy brands, most people will choose custom, money and personality. The future on the market only three kinds of diamond sales enterprises: One is led by Cartire luxury brand, high profit; The two is the terminal retail brand headed by Zhou Dafu, because the reputation and perfect sales and service system to survive, change is the concessionaire and rate is greatly reduced; The three is a variety of sizes and forms of online and offline diamond brand customization. As long as the diamond 4C popularity, with perfect China integrity mechanism and the means of payment, the traditional retail mall diamond brand and category about 70% of the field will be removed. Diamond electronic commerce representative brand brand Venture capital institutions The amount of investment time Experience store number characteristic Loretta Devine Lightspeed venture investment company 12 million dollars January 2007 In cooperation with the China Merchants Bank, ICBC, to occupy the vast majority of sales Zbird Capital today The $5 million /A round June 2007 Online shop + office experience LIAN source and capital today The $10 million /B round Nine diamond net KPCB, Qiming branch, etc. Tens of millions of dollars /A round By the end of 2007 Kelan diamond net The United States of a listed company The $3 million /A round June 2008 Sky map capital 30 million RMB April 2010 Online shopping experience + shop Dionly Online + Mini store experience Zocai Taobaos biggest diamond brand Within 10 years, will be the diamond e-commerce or pseudo electronic commerce and traditional shopping channels