电子商务论文（E-commerce papers）.docVIP

电子商务论文（E-commerce papers） Analysis of the current situation of e-commerce development strategy of small and medium-sized enterprises China Analysis of the current situation of e-commerce development strategy of small and medium-sized enterprises China SEO Research Center for integration of network marketing reports: in order to survive and develop in the fierce market competition environment in twenty-first Century, small and medium-sized enterprises must develop e-commerce, but considering the present small and medium-sized enterprise environment and their own weakness, SMEs can not abandon the traditional business mode immediately, but should continue to maintain the foundation the traditional business model, e-commerce applications to reform the traditional business model. The electronic commerce mode absorbed the essence of the traditional business model, and by means of advanced information processing technology to improve it, so as to reduce the cost and improve the service level, to achieve a win-win enterprise related with partners, customers, suppliers and other stakeholders. An analysis of present situation, China: There are small and medium enterprises to develop e-commerce problems in China Although the small and medium-sized enterprises of our country began to get involved in the field of electronic commerce, but is still in its infancy, there are some problems in the performance of specific: Less than 1. of the understanding of the electronic commerce Most of the small and medium-sized enterprise e-commerce is the so-called construction site, an online store, publish the information of the company and products, to allow customers to buy things through it. So the poor network utilization, single mode of marketing, most Internet companies only stay in the online advertising and promotion, but only the name and the name, address, phone hanging on the line, very few enterprises have their own independent domain name, to carry out other network marketing ac