多元化危害案例（Multi hazard cases）.docVIP

多元化危害案例（Multi hazard cases） The diversification of harm case.Txt cherish life - God also let you live, he must have his schedule. Lei Feng does good without seeking recognition, but everything diary. The trap of diversification -- Analysis on the failure of the financial giant group 2003-1-27 [small] [Print] In recent years, many Chinese enterprises pursue diversification mode, trying to reduce business risk through diversification, make the enterprise healthy and stable development on the road. However, the reality is that people see diversification makes many enterprises to embark on the acceleration in financial crisis and bankruptcy of the road. The rise and fall of the giant group is the many examples in a. What are the reasons? The academic circles have all kinds of analysis. This paper attempts to rise and fall of giant group as an example, from the angle of financial management, this problem makes some analysis. A giant group, the history of the rise and fall In August 1989, Shenzhen University software science management department graduate Shi Yuzhu and three partners, with borrowed 4000 yuan of money contracted by Shenzhen science and Technology Industrial Development Company of Tianjin University Department of computer, and with only 4000 dollars in hand in computer world the first advertising after payment made 8400 yuan of advertisement, the the development of the M 6401 desktop publishing system to market. Ad 13 days after the play, Shi Yuzhus bank account first received three remittance 15820 yuan. Giant business started. In late September, Shi Yuzhu will receive all money again into advertising. After 4 months, M6401 sales broke through the million mark, which laid the cornerstone of the giant venture group. In April 1991, the Zhuhai giants New Technologies Inc registered company, a total of 15 people, the registered capital of 2 million yuan, Shi Yuzhu served as general manager. In August, Shi Yuzhu invested 800 thousand yuan, more than 10 experts