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营销不能忽视消费者的嘴巴(Marketing can not ignore the consumers mouth )
营销不能忽视消费者的嘴巴(Marketing can not ignore the consumers mouth )
A lot of enterprises every year to spend a lot of advertising, advertising for the enterprise attention to consumers the world into advertising information of whether it is a vast expanse of water surging, sitting on the bus, walk on the road, or in the elevator, advertisements are blowing, even to go to work every day to open the computer there are numerous spam let consumers avoid less. The consumer is currently already in the information state of fatigue, and really false information and information are often mixed together, so that consumers face the world started to become strange so that they have to spend a lot of time to identify and confirm the information, people are tired of including television, radio, newspapers and magazines, outdoor advertising and even those endless long-drawn and tedious documents, input the output of advertising than praise was not as worth.
Marketing purpose is to impress consumers so as to let the enterprise obtain the profit, and the satisfaction of customers, if they want to own for the products or services of the enterprise experience to tell others, and a ten, ten hundred, this force would be great. Let people mouth publicity, to create peoples reputation is undoubtedly the best and cheapest form of advertising, especially when compared to research, enterprises of all types of products and services in the current consumer nervous rhythm of life and the lack of time, friends or other peoples consumption experience for the consumer decision-making plays an important effect. For example, people buy a house, always first to the target market community to see first live or buy the man do consider, buy digital products, many people start to see all kinds of people online use and authoritative evaluation results, people need to eat a delicacy, always be around people ask where the most distinctive restaurant...... In the consumers mind, when they want to buy certain product
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