中国户外媒体销售实战技巧提升训练营（China outdoor media sales skills promotion training camp）.docVIP

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中国户外媒体销售实战技巧提升训练营（China outdoor media sales skills promotion training camp）.doc

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中国户外媒体销售实战技巧提升训练营（China outdoor media sales skills promotion training camp）

中国户外媒体销售实战技巧提升训练营（China outdoor media sales skills promotion training camp） (copyright to Peng Xiaodong teacher all rights reserved.) [background] course With the development of social economy, the status and role of outdoor advertising is more and more important, especially play a positive role in the field of commodity circulation, showing a strong vitality. Outdoor advertising to from the past static, solid, negative waiting for consumers to read and watch the state to dynamic, changeable, actively attract consumers to appreciate the form of development. All the outdoor advertising dollars from rotary Kanban to body, neon lights, hot air balloons, Gao Lizhu etc.. Then the development and sales of outdoor media and how should we do, what are the outdoor advertising media development and sales skills and the precautions of risk, how to avoid outdoor media development and sales; the purpose of this course is to ask for you to solve all kinds of problem you encounter in the outdoor media; [objectives] Through training, so that students can master the following skills: 1, the most cutting-edge media sales concept and industry prospects; 2, the most abundant outdoor advertising media sales share; 3, grasp the details of implementation and the methods of outdoor media sales; 4, outdoor media sales breakthrough and advanced marketing idea. Advanced concepts 5. outdoor media sales and share advanced experience: [teach] 1, the teachers make full use of the different schemes and have extensive background knowledge on the passion. Practical and complete 2. lecturer program has been recognized with a large number of practical and comprehensive support in the case of personal statements and application of advertising media sales. 3. using a variety of effective methods, including case study, role play, simulation visits, classroom interaction etc.. [training] object: advertising agencies, media agencies, media, business manager, sales manager, customer manager, business direct