推动企业转型 用文化改变企业（Promoting enterprise transformation and changing enterprises with culture）.doc

推动企业转型 用文化改变企业（Promoting enterprise transformation and changing enterprises with culture） In enterprise management, can be roughly divided into three levels: the level of material management, institutional management and culture management. Material management including office environment, bonuses etc; management system is mainly the companys rules and regulations; cultural management is an enterprise management the most profound things, it is a prominent characteristic of human as the starting point, highly embody humanism. The three layer management is important to enterprise, is increasing, the management is divided into three aspects, is not to say that the three are independent of each other, but the mutual penetration of each other. The enterprise must want to accomplish something in the long period of stability, these three aspects, especially the cultural level of the core. From the outside to the inside is an understanding of the process is also a process of change. China social development in modern times is a good example, the first is the change in the surface of objects, and then is the relative internal system also changed, and finally the cultural change. The enterprise also is such, at the material level such as office supplies, it is easy to change. In the way of company regulations, but also relatively easy to change. But in the most deep culture, it is very difficult to change, so as a business manager, if you want to lead the enterprises to achieve greater breakthroughs, we must face the enterprise culture. Survey of the worlds top 500 enterprises IBM consulting company, the key lies in the enterprise rise above the common herd has excellent corporate culture, technological innovation, system innovation and management innovation are remarkable rooted in the outstanding and unique corporate culture. Now, with the development of Chinas economy, the majority of enterprises in China are in a transitional period, so in this transformation process, the