销售心理或技巧（Sales psychology or skills）.doc

销售心理或技巧（Sales psychology or skills） The first lesson of sales success From the start of the class you will begin selling professional training, will help sales staff from analyzing sales psychology, teach you how to become a successful sales. The sales (20 minutes) 1. cases (15 minutes) a good grasp of user needs psychological sales can play a multiplier effect in product promotion action. It can be said that a mature sales, coupled with the sales management system of enterprise good mature, enterprises can create desired profit target. That is to say occupation mature sales staff with good sales management = sales success, the two indispensable, both sides always complement each other. Village in the documentary a small consultancy, business development needs, to realize the modernization of office and internal information management, for every employee with the establishment of LAN computer at the same time in the company. To this end the companys procurement staff consulted a number of famous dealers in Zhongguancun, but the solution is very similar and not applicable. A few weeks later, a small company sales got this order. A careful analysis of his success, we found that the reason is that when the sales customer visit, he found that the company has purchased a different configuration and different product brands of computer products. He learned that this is the company purchased the products in different periods, there is no problem in use. Therefore, the sales that the company cannot always not satisfied with the solution lies in the machines. Asked after he found his guess is correct, the company in order to save costs, hope to be able to make full use of existing machines. To understand the real needs of customers, the sales can get the order smoothly. The case analysis result, a good grasp of the psychological needs of users sales can play a multiplier effect in product promotion action. It can be said that the occupation of mature sales staff with good sa