人员推销的基本过程（The basic process of personal promotion）.docVIP

人员推销的基本过程（The basic process of personal promotion） The basic process of personal promotion The process by which salespeople negotiate with potential buyers, I think, can be divided into four stages; (1) customer excavation; The first step in personal marketing involves two things: identifying potential customers and verifying potential customers (that is, assessing whether they have the potential to pick them up). These two elements can be carried out simultaneously 1. identify potential customers The process of conducting potential customers is to segment the market. By analyzing the history of the enterprise, the customer and the database of the existing customer, the salesperson can determine the characteristics of the ideal potential customer. Compare these potential customer lists. You know what potential customers are. build Characteristics of potential customers. Compare these features and potential customer lists to find out what potential customers are. Ways to build potential customers. Existing customer recommendations. Trade association and industry directory. List of related but non competitive enterprises. And advertising A letter or telephone call. Many thoughts often surprise to find potential customers. For example, US West, a furniture chain and a telecoms company, finds potential customers from a list of homes, because new office buildings or apartments must be decorated Telecommunications services must also be needed 2. verify potential customers Identify potential customers, the seller should be verified, which means the assessment of these potential customers are willing enough to sell, whether there is enough to buy and buy Power: the seller can find information about potential customers of any changes to it whether the customer will buy enough. for example A conflict between an enterprise or a family and a conflict with an insurance company, so a salesperson may have access to a potential clients business A sales firm may look for a credit ra