论我国公共支出决策理念的转换（On the transformation of the idea of public expenditure decision in China）.docVIP

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论我国公共支出决策理念的转换（On the transformation of the idea of public expenditure decision in China）.doc

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论我国公共支出决策理念的转换（On the transformation of the idea of public expenditure decision in China）

论我国公共支出决策理念的转换（On the transformation of the idea of public expenditure decision in China） On the transfer of public expenditure concept in China On the transfer of public expenditure concept in China 2008-12-20 15:15:25 Abstract: the western mainstream economics, economic efficiency from the personal value judgment based on the maximization of individual utility. Marketing idea of private goods and public expenditure idea followed the logical evolution from production oriented to consumer oriented, which is required by economic efficiency. In the market economy, public goods because of its non competitive and non exclusive, must through social centralized decision-making and provided by the public sector, public expenditure efficiency largely depends on the efficiency of public choice. The establishment of Chinas public finance, public choice facing the same problem, should be converted to public expenditure in order to enhance the concept of economic efficiency. Key words: family finance; state finance; public finance; public choice; public expenditure theory First, public goods and private goods expenditure decision concept marketing concept evolution integration Evolution of marketing concept 1. private goods. The marketing concept of private goods is the business activities of the orientation, concept. From the historical development of western commodity economy, the industrial revolution, with the exchange of commodities increasingly to the depth and breadth of development, evolution of the marketing concept has experienced the following three stages, five kinds of ideas. The production center stage. The production concept product concept and the emphasis on the product itself, all the business activities of enterprises in the production center, what to produce and sell what; managers focus on creating the best products. The concept is generated in the sellers market situation, the products in short supply. Dont worry about sales, consumers can afford to accept