马宝琳胃病中药为啥做不起来（Ma Baolin stomach disease, why cant traditional Chinese medicine do）.docVIP

马宝琳胃病中药为啥做不起来（Ma Baolin stomach disease, why cant traditional Chinese medicine do） Why cant Chinese medicine be able to do stomach disease? [case] Case: Xiling Snow R pharmaceutical is an enterprise with 30 years experience in production, belonging to a group of real estate developers. The companys overall sales of less than 100 million yuan. Although have multiple product lines, but many varieties of generic drugs. The marketing mode adopts the investment operation. On 2008, Chinese medicine P in one of the companys listed indications of gastric and duodenal ulcers, hopes to become the core species rise in the drug market, and can put this into Chinese varieties, the best medicine gastric drug products, create Tongxinluo R medicine . There are four main reasons for this speciess absolute confidence: 1.P is the only approved stomach medicine in China in the past 3 years. By a university professor of medicine, in the treatment of ulcer on the basis of experience, after many years of theoretical research and clinical practice, carefully developed products, with 20 years of national patent protection, and has good bactericidal anti-inflammatory, analgesic and anti acid effect of wound repair, the effective rate was above 95%, which determines the P products have strong market competitiveness. 2. business executives think, gastritis, gastric and duodenal ulcer disease incidence rate is high, a large consumer base, and has a relapse, need long-term medication, the capacity of the larger market, foreign blockbusters in Losec, OTC market Sidashu, shows that the market is very large. 3. in the competition, the stomach clinical market mainly western medicine, Chinese medicine is less, in addition to the Yangtze River Pharmaceutical Weisukeli varieties such as billions of dollars, almost no what competitors. For the growth of P products, it is a blue ocean. 4., under the guidance of the policy of combination of traditional Chinese medicine and Western medicine, the traditiona