2016, micro-channel to Face（2016年,微通道的脸）.docVIP

2016, micro-channel to Face Next year focus on supporting the original At the conference, the first micro-channel micro-channel data published three public numbers: Public No. article PV over 3 billion daily average, account total income appreciated more than 20 million, the main traffic more than 1 billion yuan of total revenue. This announcement means that the micro-channel data outside the social group as a development platform for information dissemination has entered a new stage. For such changes, micro-channel official attitudes are changing, ‘We believe that a good product is used up and go in.’ Zhang Xiaolong clear that both the Chicken Soup class marketing text, or increasing the number of micro-letter friends are There are likely to be stifled micro letter promising fatal flaw. ‘Less is more’ is the core of micro-channel positioning Zhang Xiaolong. Therefore, it is certain that the original will be the core value of quality content development of micro-channel. Next year, the original public number will have great development space. Original text protection will be based on the expansion of video, voice, music original protected original ad traffic will tilt, also on the original advertising into open policies. USS Enterprise will also be more inclined to serve rather than ‘sell.’ At the meeting, Zhang Xiaolong said that in 2016, the micro-channel will launch the application number, function more inclined to ‘light App’, compared with traditional public number, application number will be ‘silent.’ Unable to take the initiative to push content to the user, but can only wait for users to search when in use. This is also the first official micro-channel clear action marketing number constantly, ‘harassment’ taken by the user. ‘For a variety of content delivery induced, the final result may be users find the information inside the circle of friends too much water, too complex, look at the wishes of his circle of friends slowly getting lo