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5 reasons lead to the loss of social media marketing audience(5原因导致损失的社会媒体营销的观众)
5 reasons lead to the loss of social media marketing audience
Free papers Download Center News: social media marketing is the Business Conference organizers are also starting to focus on marketing, once you start social media marketing, we all hope to avoid their own audience loss eM recent survey shows that social media marketing audience loss 5 big reasons:
1. Too frequent updates
The survey found that 33% of the population surveyed decision is no longer a brand associated because the brand too frequently send / publish information like life, sometimes we will get to know an initial the slightly favorable impression of people, but the other regardless of we feel, the blind pursuit of back never leaving us tired, kind of brand played a role “that guy”. This survey found that not amazing, because some other surveys also found that social media users are not the total bombing from a single source of information. principle should be an easy to grasp: When you have valuable information on others speak when planning social media marketing strategy, consider the need to more than more than the number of quality considerations.
2 false interpretation brands
No one likes to be deceived Similarly the survey in 22% of the audience decided to no longer a brand because they found the real situation of the brand and not their cognitive social media, social media marketing consistent growth in the number of fans who wish to whitewash their own brand in the long run will only bring harm When people realize that you embody the brand image or expression does not match with the actual situation, they would one go in do not look back. The best way to convey a consistent brand message in all communication channels, so as not to lose the fans or group members have worked hard to attract.
3 there is no value to keep in touch
If a brand has no value, why should we keep in touch? Survey, 19% of people think that because they see less than the brand value of the severi
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