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中国进入厂商对峙高发期(China faces high incidence of confrontation with manufacturers)
中国进入厂商对峙高发期(China faces high incidence of confrontation with manufacturers)
Kangshifu and Carrefour disputes show that with the industry to enhance the degree of concentration of China, power plant, taking contrast is changing, both the original equilibrium is often broken, this power and psychological unbalanced sometimes in a blazing way outbreak as the master of confrontation with carrefour. However, plants, both sides should understand that in the current competitive environment, and win-win, really falling out lose lose.
Wen / Liu Chunxiong senior fellow in sales Marketing
For a long time, the master and Carrefour because of the annual contract dispute V network court. With the media reports and the resulting hot Internet users compared to the parties but the performance was quite low-key.
In fact, similar factories, business disputes have been staged several times, for example, GREE and the United States over the years before the dispute. Kangshifu and Carrefour confrontation, neither the first, nor is it. It reminds us: China has entered the factory, taking the confrontation period, plants, both sides must be ready for it; it also suggests that: with the rise of online media, factory, the two sides even want to downplay, sometimes involuntarily.
In fact, factories and businesses face the need for confrontation, and manufacturers need to meet the need for desalination. In the era of high dispersion of manufacturing and commerce, even if there is conflict and contradiction between factories and businessmen, there is very little confrontation. Because any manufacturer or business does not cooperate, the marketing structure does not have much impact. Even today, some industries are still like this, such as agricultural supplies, feed and so on. The characteristics of these industries are that manufacturers or businesses are highly dispersed and small in scale. Moreover, no cooperation or conflict between any manufacturer or business will have a decisive impact o
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