如何构建市场一线营销队伍的保障体系（How to construct the guarantee system of marketing team in the market）.docVIP

如何构建市场一线营销队伍的保障体系（How to construct the guarantee system of marketing team in the market） Look at the market situation, we often see the enterprises for marketing attention reflected in the synthesis strategy formulation and tactics, focus on tactical decomposition, integrated marketing strategy, pay attention to the development and utilization of the market model, focus on the applicability of product research, focusing on industry prospects and difficulties. These tend to be leaders in their brains to glue. Dont discount the means to deal with the phenomenon, and even a great marketing trouble, but often ignored one of the most basic elements of marketing, development and use of human resources, this is a big problem in domestic enterprises, especially the market staff is not good security and development. Perhaps many people think that many marketers are, and conversely, good marketing front-line staff? Are those employees who are busy all day long and sweat poured into the market? No, Maybe its related to the national conditions. Are there many people? What kind of person I want, what kind of people will be, frontline employees do physical work, nothing! I dont know what the harvest will be! Its labor! In recent years, the information we have received from the official media has been the largest number of marketing personnel. What is the reason? Is the enterprise developing fast? No From the industry as a whole, the market eliminated countless products. Therefore, the turnover of marketing personnel is very serious! Is the existing marketing staff unable to keep up with the market development? Or the entire security system has a problem, here is of course related to the marketing of the occupation, by the sales talk is a hard target marketing practitioners, but the real reason is not to establish a set of effective marketing team security system, on the contrary, those high in the management of personnel, can rely on behind closed doors to get better treatment, t