旅游产业运行方式转型,市场主体如何培育（How to cultivate the market subject in the transition of tourism industry）.docVIP

旅游产业运行方式转型,市场主体如何培育（How to cultivate the market subject in the transition of tourism industry） The transformation of tourism industry operation mode, how to cultivate the market main body The tourism industry is an important factor in determining the operation mode of the tourism industry and Industry Association degree. Will form a different operation mode of tourism industry in different stages of tourism development. The current development of Chinas tourism industry, Chinas tourism industry operation mode is basically a point line tourism operation mode. Point line tourism is defined according to the demand of the tourists, will be within the scope of a certain space tourist attraction, tourist reception facilities and related services, through the arrangement to a tourist route in the form of product offers tourists. In the process of tourism, tourists in the tour for tourism product line design theme and tourist organization, its business focus in the line; in the tourist destination reception agency responsible for tourism and provide travel services, its business focus on the point, resulting in Chinas tourism the travel agency industry as the leading tourism line operation mode. In the line of tourism, tourism products are often in a tour on the market, such as Haikou, Wenchang, Qionghai, Boao, is booming, five day tour of Sanya; Kunming, Dali, Lijiang, Weihai, Yantai eight tour; Dalian, Wuyishan, Lushun travel six; Xiamen, Yongding five tour. The formation of Chinese point line tourism operation mode is associated with the development of tourism industry in China, has the obvious characteristic of history. As everyone knows, Chinas tourism industry is based on the development of inbound tourism started. At that time, due to foreign tourists open area is limited, and the foreign travel agency to enter the China market, coupled with the long distance information asymmetry problem brought by international tourism, inbound tourism were carried out by the team