未来的企业将赢在销售队伍管理（Future businesses will win in the sales force management）.docVIP

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2017-09-05 发布于河南
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未来的企业将赢在销售队伍管理（Future businesses will win in the sales force management）.doc

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未来的企业将赢在销售队伍管理（Future businesses will win in the sales force management）

未来的企业将赢在销售队伍管理（Future businesses will win in the sales force management） In foreign countries, the spread of this story: at the end of 1940s, for a week before the approval in the OTC patent, John Smith was going to die in the bedside of the successors of sincere words and earnest wishes to say, if there is progress the use of soil research and development projects dont make oxytetracycline, we in penicillin products made mistakes, to make products to sell others. Lets sell it this time. Why do you sell your products yourself? Because they sell products can achieve high profits, and maintain contact with consumers. Taiwans entrepreneur, Mr. Shi Zhengrong, discovered the product chain, the profit margin smile curve model, drawn by economists and management scientists as well as entrepreneurs. Because the smile curve answers why you sell the product yourself! It takes profit as ordinate, and product chain as abscissa, from left to right is product research, development, purchase, production (manufacturing and processing), distribution, sale and brand. The curves of the profits of the seven operation chains are high at both ends, and the middle is low, which is like a smiling curve. Extended to the smile curve in the industrial chain, to the effect that in todays world of industrial chain, the added value of high middle and low ends of curve shape of R D, production and marketing links, namely the development and marketing of high added value, low value-added manufacturing and processing sectors, in a V shape like, people laugh when the shape of the mouth. Smile curve has been confirmed by a large number of international trade data: in the global industrial chain, the profits obtained in the high-end segment accounted for 90% - 95% of the total product profit, while the low-end segment accounted for only 5% - 10%. At present, some of Chinas processing trade enterprises profits even only 1% - 2%. In this curve, one is R D and design, the other is sales and distributio