analysis- good use of the internet era long tail（长尾理论分析,充分利用互联网的时代）.docVIP

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analysis- good use of the internet era long tail（长尾理论分析,充分利用互联网的时代）.doc

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analysis- good use of the internet era long tail（长尾理论分析,充分利用互联网的时代）

Analysis: good use of the Internet era long tail (Free paper Download Center News) 1897, wealth and revenue model of the 19th century Italian economist Pareto noted British, he found 20 percent of people in the community actually occupies 80 percent of the social wealth. Because of the many similar phenomenon exists in social life, Pareto’s law become this phenomenon referred to. Eight law later becomes known as the Pareto Principle, Pareto’s law, the law of least resistance, unbalanced principles and so on. Eight law requires companies to pay attention to the top 20 percent of customers, because 20% of the customers to bring 80% of revenue. Long Tail theory is the subversion of eight law, which requires companies to pay attention to the lower 80 percent of customers, 80 percent lower because customers will gradually grow to 20 percent of the top clients. The key to this subversion of produce with the popularity of the Internet is that the lower consumer demand for marginalized people gradually attracted the attention of many enterprises. Creativity and financing capacity of ordinary people also received an unprecedented liberation, the achievements of today’s rapidly crowdsourcing business model and all the chips. In the tide of the Internet companies need to flow, make good use of the long tail of the Internet era. Focus on non-mainstream consumer demand Nagao Long Tail theory tells us that any time there are some not very profitable at the time the long tail of consumer demand. Businesses, especially start-ups should aim at temporary or long tail of non-mainstream consumer demand, consumer demand in the market because of this often overlooked or do not want to occupy a lot of companies market edge. In fact, many successful companies are bigger and stronger and a step by step from a less prominent edge of the market to start. If a start-up with the big companies in direct competition front, the possibility of winning is very small. If start fro