业务员生存手册（Salesman survival manual）.docVIP

业务员生存手册（Salesman survival manual） Salesman survival manual Law of existence Law 1: as long as you have a strong will to do marketing, even if you do not have any marketing knowledge and skills, you can survive. The Survival Guide at the outset wrote that many cases of survival, firm and strong will to overcome many difficulties. No matter what the problem, the survival attitude is extremely important. Performance law Law 2: ordinary business regards the customer as God, excellent salesman, let the customer when he is the God of wealth. The reason why a customer sells or buys your product is because you can maximize his interests. No matter how carefully you care for customers, you may be far from the need to maximize customer benefits. Let the customer understand: (1) let you sell my products, is to give you the opportunity to make money, I do not give you a product, but to give you a bright future; (2) we either become a trench comrades, or become rivals -- will you let me be your strong the opponent? If you dont sell my product, youll regret it. If you sell an egg, then the egg isnt worth much. However, if you are selling a egg, egg breeding career, an egg is worth, valuable is not the egg, but your unique perception of the egg. Law 3: as long as the customer to sell the product, your product will also sell. The task of a salesman is not to solve your own problem, but to solve your clients problem - because the customer needs you, the enterprise needs you. A hotel owner is worried about bad business, a winery salesman just happened to sell, the boss decided to kill a knife, overcharged into the shop fee. The salesman never talks about selling wine. The topic has always been around the hotel business. After listening to the boss greatly inspired, immediately set the banquet, consult the salesman. Of course, the product into the hotel is not only solved, but also because the hotel business is booming, expanding product sales. When the salesman asked me how to sell t