global online video advertising market last year, up 52%（全球在线视频广告市场去年增长了52%）.docVIP

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2017-09-06 发布于浙江
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global online video advertising market last year, up 52%（全球在线视频广告市场去年增长了52%）.doc

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global online video advertising market last year, up 52%（全球在线视频广告市场去年增长了52%）

Global online video advertising market last year, up 52% Research papers Download News: Beijing January 31, according to foreign media reports, at present, the global online video advertising market size has annual revenues of up to $ 7.6 billion, and still in the phase of rapid growth, but the world’s biggest Web search advertising companies, Google (microblogging) has been headquartered in San Francisco, in a recent online video advertising platform BrightRoll beat. BrightRoll is focused on helping marketers video advertising on other sites, although already established six years, but the company scale was only one-tenth of Google. Authoritative market research firm ComScore released a report, in accordance with the release of online video advertising number of terms in the past three months, BrightRoll released two months in which the number of ads are beyond Google. YouTube is Google’s video site. Users watching videos on YouTube before always want to watch Google spots a video ad, Google is by selling commercial advertising profits. While BrightRoll compared with marketers and competitive websites matchmaking, and the payment of commission unwittingly help BrightRoll this model successfully from Google to dominate the online advertising market stole a lot of advertisers who, according to market research firm AccuStream Research survey shows that as more and more users through online way to watch TV and movies, the global online video advertising market in the last year grew by 52%. #8226; ComScore senior product manager Dan Piech (Dan Piech) pointed out: “BrightRoll and Google are neck and neck in the business growth, BrightRoll has been doing very well.” BrightRoll in between marketers and content providers to play the role of intermediary, which is somewhat similar to traditional advertising. BrightRoll first find the company you want to publish video ads and corresponding to the site, and then let them sit down and talk about themselves, and a