产品深度聚焦让管理内销主导产品的品种更丰富（Product depth focus let management domestic leading product varieties more abundant）.docVIP

产品深度聚焦让管理内销主导产品的品种更丰富（Product depth focus let management domestic leading product varieties more abundant） A series of products, we are not alike, have led series, supplementary series difference. The leading domestic foreign trade enterprises series is the main series, is a series of products at the enterprise; Supplement series to meet different requirements of consumers, or need to fight against competitors. For the main series, is the foreign trade enterprises should strive to build a series of products, through the rich degree of strengthening product variety, try to cover the leading product positioning needs of people. Back to the above series of juice drinks, they have Apple Juice, Tomato Juice, Watermelon Juice pear juice, four species of these species is rich in order to meet the needs of different consumer tastes; Each kind of juice and in accordance with the specifications of division, can be divided into: 1000 ml, meet consumer demand; 500 ml, meet the adult time drinking 250 ml, to meet the demand; a small amount of demand for drinking; So the juice has 12 varieties, not only taking into account the differences in consumer tastes, also taking into account the differences in consumption. The product is a variety of depth, number of product series products. The product of the deep, this series will have more products, instead of the less. Focus on Strategy of foreign trade business restructuring of domestic products, is compressed product line, highlighting the leading series, concentrated resources and leading products series of varieties. Leading product series is able to operate successfully, related to the success of the domestic foreign trade enterprises. Marketing (Marketing) What is marketing Marketing (Taiwan called Marketing) is about how to find, create and deliver value to meet the needs of the target market, and the profit subject. Marketing needs to identify unmet needs, define, measure the size of the target market and profit potential, to