品牌助理的传播创意取向（Brand assistants creative orientation of communication）.docVIP

品牌助理的传播创意取向（Brand assistants creative orientation of communication） In order to obtain consumer identity, and distinguish it from other competitors. In other words, the brand in this state of creativity, the first thing is the product, the market, the consumer has a clear positioning, as a whole through various means and methods. A fast to enhance brand awareness, and strive to areas in a relatively short time and target (consumers), the advertisement service brand target group; two to quickly improve their brand awareness, and establish appropriate guidance and lenovo. Of course, these tasks should be based on the actual operation of the priority, which is the foundation of the profession, it is skills, but also the way the brand assistant work. Brand growth period brand growth is divided into stages, brand assistant executive should be based on the actual situation and development stage, planned and orderly scientific examination, establishment of each part of the creative strategy, from a holistic perspective, and gradually promote the brand promotion, this is a wise practice. Step by step follow up, you can make a balanced progress. We see that the United States air-conditioning in the increasingly competitive air-conditioning market is a firm foothold. Beautys original flagship product is fan, air conditioning is introduced in recent years, therefore, in the development strategy, the United States every step of the appeal of a word, to achieve interlocking, clutching the hearts of consumers. The first is static, the majority of air-conditioning noise are wary of beauty, creative mask to remove noise from the layers of metaphor to impress people, newspaper advertising creative more vast; the left side is a fan, wrote the most static electricity, the right for the U.S. air, write national times the static electricity, is really on time; later large, beautiful creative for its mascot will be the room top wider space, is that two of the inverter; third is the healt