说明性文本的翻译TanslationofExpositoryWriting.pptVIP

说明性文本的翻译Translation of Expository Writing 特征 说明文本语言的共性是简明、清晰、准确，以及生动、形象。 风格上看：此类文本包括平实性说明文和文艺性说明文； 从内容上看，包括解释性、介绍性和实用性说明文。 目的：给人以知识，使读者明白被说明的对象，了解其性状、原理、特点，因而其主要功能是传递信息。 说明性文本英译的总体原则 强调原文的信息传递和功能的保留，同时兼顾英译文读者的接受习惯。 The theme of Expo 2010 The theme of Expo 2010 is Better City, Better Life, representing the common wish of the whole humankind for a better living in future urban environments. This theme represents a central concern of the international community for future policy making, urban strategies and sustainable development. In 1800, 2% of the global population lived in cities. In 1950, the figure raised to 29%, in 2000, almost half the world population moved into cities, and by 2010, as estimated by the United Nations, the urban population will account for 55% of the total human population. The quest for a better life has run through the urban history of mankind. Through different sub-themes, Expo 2010 will create blueprints for future cities and harmonious urban life styles, providing an extraordinary educational and entertaining platform for visitors of all nations: ● Blending of diverse cultures in the city ●Economic prosperity in the city ●Innovations of science and technology in the city ●Remodelling of communities in the city ●Interactions between urban and rural areas 吉祥物的主体形象 The Main Character of the Mascot 吉祥物的设计理念 Designing concept of the mascot 世博会和奥运会、世界杯等超级大型活动一样，都十分重视吉祥物对于演绎主题、传承文化的重要作用。历届世博会标志和形象已经成为独特的无形资产，成为世界公认的遗产之一。 Like the mascots for huge worldwide events such as Olympics and World Cup, the mascot of World Expo is very important for interpreting the theme and expressing the culture. The emblems and images of past World Expos have turned into the unique intangible legacy. 世博会吉祥物，不仅是世博会形象品牌的重要载体，而且体现了世博会举办国家、承办城市独特的文化魅力，体现了世博会举办国家的民族文化和精神风貌。 The World Expo mascots have not only become the representatives of Expo images, but also embody the culture and spirit of hosting countries and cities. “吉祥物”作为代表东道国特色的标志物，是一个国家文化的象征。她从各个层