商务谈判(Applicationoflanguageskillsinbusinessnegotiation).docVIP

Application of language skills in international business negotiation Abstract International business negotiation refers to the negotiations that aim to achieve a successful trade of some certain goods or service. As the economic exchange becomes more and more frequent, international business negotiation is playing a more and more outstanding role in international business field. International business negotiation is an activity which is carried out by the two trade sides with the aim to trade or settle certain disputes. The language used in business negotiation is successful or failed plays an important role in the process of negotiations. The communication and cooperation between two parties are realized by contacting, communicating and cooperating through restate opinions, asking question, responses and persuades etc. Putting forward a creative scheme with a successful usage of the art of languages, not only meets the demands on mutual benefit but also relieves the dull atmosphere on negotiation. It will create a comfortable atmosphere for the two parties and is good for the success of negotiation. So using language skillfully can enhance a great success on negotiation and get double effects. In the thesis, the author firstly gives an introduction of business negotiation and the language used in business negotiation. Then the author discusses the features and principles of language used in the business negotiation. On this basis, the author offers expression skill of languages in business negotiation, for example, listening skill, question and answer skill, description skill, argument skill, persuasion skill and so on. A systematic and comprehensive study on the language used in the business negotiation will provide a theoretical reference for those engaged in business activities and provide a guideline for a smooth business negotiation. Keywords: Business negotiation; language; features; skills 摘要 商务谈判是经济贸易合作的双方为达成某种交易或解决某种争端而进行的协商洽谈活动。随着经济交流活动变得越来越频繁，商务谈判在国际贸易