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分享店面销售实战手册(下)(Sharing store sales manual (bottom))
分享店面销售实战手册(下)(Sharing store sales manual (bottom))
Four, answer questions and handle objections
(1) why are there questions and objections?
1., after listening to the sales staff, often ask questions, questions or objections. This is because:
The customer was informed of some unexpected information;
Customer distrust of sales staff;
Customers are unsure of themselves;
Customer expectations were not met;
Customer satisfaction;
The sales staff did not provide sufficient information;
Customers are willing to buy.
2. surveys show that people who ask questions and objections tend to have a propensity to buy and are more likely to win this customer if they can effectively answer questions and handle objections.
(two) how to answer questions and handle objections
1, a positive attitude
It is not only a normal phenomenon for customers to ask questions or objections, but also to show good faith. The clerk should not be disappointed at the moment, nor should he be negative, but he should be treated with a positive attitude from beginning to end.
2, enthusiasm, self-confidence
Good sales people should be confident in themselves and the products they recommend. Remember, you are an advisor to your customers!
3. Be polite and smile
4, serious attitude, attention
Paying attention to the questions raised by the customer will make you feel appreciated by the customer.
5. Calm and well trained
(three) specific ways of answering questions and dealing with objections:
1. Make clear the reasons for objections or suspicions
1) listen to the customers questions or objections, and check your understanding when necessary.
2) politely ask the customer for questions or objections.
3) to carefully understand the reasons for the statements or suggestions made by customers, sometimes the customers questions are not literally meant, and must be made clear of the real factors behind the doubt.
2, deal with emotional problems before you answer them
1) for any questions raised by customers, do not
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