企业的战略制定与执行任重道远(The formulation and implementation of enterprise strategy is a long way to go).docVIP
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企业的战略制定与执行任重道远(The formulation and implementation of enterprise strategy is a long way to go)
企业的战略制定与执行任重道远(The formulation and implementation of enterprise strategy is a long way to go)
Chinas enterprises as a whole are in a period of profound transformation. How to obtain, maintain and improve the core competitive ability to ensure steady and sustained long-term development of enterprises have gradually replaced short-term rent-seeking orientation in the past, the formulation and implementation of enterprise strategy has become the focus of thinking and action of entrepreneurs. However, my research with my colleagues from the Yangtze River shows that the cultivation and promotion of the ability to formulate and implement strategies can not be accomplished overnight, and that Chinas entrepreneurs need to persevere in long-term efforts.
We find that most elaborate corporate strategies have not been effectively implemented because of the lack of systematicness and standardization in the formulation and implementation of the strategy. In the process of strategy making, decision making and there are What I say goes. phenomenon, sporadic strategy formation is very strong, and the time window feature. In the process of strategy implementation, the strategic consensus in the process of passing down from the top managers, the information loss is obvious, the human resources and information systems and strategies lack of agreement, and the level of strategic control needs to be improved. On the other hand, the respondents also believe that the strategy formulation and implementation of the interactive cycle helps to improve the organization and management team strategic management awareness and ability to reflect China enterprises are experiencing a dynamic learning process.
Research design and samples
Based on two considerations, we choose to collect data by means of questionnaires. First, questionnaires can collect more extensive cross-sectional data. Empirical Study on strategic management of the existing main using case study method or field study; due to the r
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