李光斗们的广告生涯(Li Guangdous advertising career).docVIP

李光斗们的广告生涯(Li Guangdous advertising career).doc

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李光斗们的广告生涯(Li Guangdous advertising career)

李光斗们的广告生涯(Li Guangdous advertising career) Starting in 1992, the Zhongshan advertising company, until 1996 China advertising, is once prosperous, in the advertising industry, Yi Hua and China is not only the two fossil weathering, in addition, they are very likely to be two pieces of vivid amber, which from the history and culture, in todays advertising industry is still such as dark fire operation. This is why we are today as the birth of the advertising industry in 1992 model, an important reason for analysis. However, their founder Li Guangdou, insisted to be Yihua or China as the subject, discussing and analyzing the reason is that the company there are very short, although many people may not be willing to branch, but put yourself in the system, as a result, saying it is system difficult to stand up. If you must do the analysis of words, he said, a man and an industry, a man and a group of people will be more meaningful, because, from Yi Hua to the CTS, is actually a person with a group of people for a promotion of the industry. In our view, this is also a legend between a person and a group of people and an industry. A person and an industry [whether Yihua Department or China, are related to a person, a man named Li Guangdou, is actually the founder of advertising and China Television advertising. Although advertising is just the predecessor of Zhongshan Yihua company public relations department. This is a big opportunity. Xiaopings southern tour, two open economy, a number of private economy was born, a large number of mixed advertising companies began to appear, product advertising is in this period. ] The beginning and propagation of the heroic age Guangzhou was a big city in 1992, and it was comparatively exclusive. While Shenzhen was a place where there was no root in the eyes of the people, only Zhongshan was small and the policy was flexible. Zhongshan Yihua was only a comprehensive collective enterprise, the boss is enlightened people, all over the cou

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